Monthly Archives: March 2014

The Grim PReaper?

Watching a ‘Twitter spat’ unfold recently, I was reminded of the story of the CFO who complained to the CEO when asked to approve the company’s training budget: “What happens if we train our people and they leave?” The CEO…

IN DEFENCE OF THE PRESS RELEASE

I’ve been meaning to write this post for a while. A recent podcast reminded me. Speaking on the podcast (regretfully not bookmarked and now lost), PR man Mark Borkowski pointed out that the Daily Mail gets 20,000 press releases every…